Wattanosoth Hospital
- Successfully created maximum awareness and good corporate image that establishes Wattanosoth Hospital as Thailand’s leading cancer expertise through an integrated below-the-line campaign which includes publicity programme, tie-in TV programme and special activity.
- After 2 years of operation, the public was not aware that Wattanosoth Hospital is specialized in cancer treatment and a subsidiary of Bangkok Hospital.
What we delivered
- Developed a communication concept to highlight it’s uniqueness.
- Utilized IMC to generate widespread awareness.
- Created a direct experience campaign for health conscious targets.
- Used traditional PR tools focusing on emotional tonality.
Let’s talk about what we can do for you today.
Let’s talk about what we can do for you today.