BENMORE
- Benmore, a 5-year old premium whisky, was launched into the standard whisky sector by Diageo
- In August 2005, the brand experienced the bitter rumour of being “not genuine Scotch Whisky”
What we delivered
- Developed and enlarged the “Key word” to create “International linkage “
- Digested the issues from different angles to arouse public interest
- Used visibility media to tackle the problem of space limitation
Let's talk about what we can do for you today.
Let's talk about what we can do for you today.